Most Satisfying Tire Brands
CR's exclusive survey covers brands from BFGoodrich to Yokohama
There are substantial differences between the most and least satisfying tire brands, according to our recent survey of more than 23,000 Consumer Reports members who reported on tire purchases from 2019 to 2022. This is true when comparing brands overall, and it is also the case when looking at rankings among the four tire categories we asked about.
The common thread: Tires that live up to their promise of performance or longevity tend to have higher satisfaction ratings—much like we’ve seen from our surveys on car owner satisfaction. And this means that tire shoppers would be wise to purchase based on test results, rather than rely on brand reputation.
Satisfaction vs. Test Scores
Many of these satisfaction ratings align with our test findings. It’s no surprise: Well-performing products tend to satisfy. However, satisfaction may be influenced by perceived value and whether the product fulfills a marketing promise—elements that aren’t part of our tests.
For this reason, it is not surprising that CR members were more satisfied with their all-terrain, winter/snow, and summer tires than all-season tires. All-weather tires, a form of all-season tires with winter/snow capability, were the most satisfying overall. This emerging segment provides the convenience of all-season tires, with added winter traction denoted by a snowflake-mountain symbol on the sidewall, without the trade-offs and rapid wear common among dedicated winter/snow tires.
The rating for some specialty brands can be better understood when looking beyond their satisfaction scores. Tires that focus on a particular niche, such as off-roading or value, may be seen as more satisfying for fulfilling their specific advertised mission.
The tire brands we list below are presented in order of how they rate for overall owner satisfaction, starting with the top-rated brands. Detailed test results can be found on the tire model pages.