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    Best TVs of 2023

    Consumer Reports tests hundreds of televisions each year. These 4K sets sit at the top of our ratings.

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    The Sony XBR-65A8H TV, Samsung QN65S95B TV, and Sony XR-65A95K TV
    OLED sets from Sony (left and right) and Samsung (center) are among CR's top picks.
    Photo: Consumer Reports

    Although TV sales don’t typically peak during summer months, it can still be a great time to shop for a new TV. Retailers’ shelves are still stocked with a decent selection of 2022 sets—many at their all-time lowest prices—along with a growing number of 2023 models. (Information on specific models, along with our full TV ratings, is available to CR members.)

    Below, we list the best TVs you can buy right now. We’re spotlighting sets with 65-inch screens, an increasingly popular size. You can also find smaller, less expensive versions of most of these models, and most are also available in even bigger screen sizes, too.

    The TVs that perform best in CR’s testing tend to be pricier flagship models. But we’ve also included some great 65-inch 4K sets that cost less than $1,000, plus a few 75-inch and larger sets that are priced below (some well below) $1,800.

    More on TVs

    We’ve made a few changes to our TV ratings in recent years. While overall picture quality and other characteristics remain important, we also include data privacy and security scores for all the TVs we test. Now that TVs routinely connect to the internet, data privacy and security have become concerns for consumers.

    Consumer Reports evaluates the various ways TV brands collect, use, and share consumer data, how well they protect it, and how transparent they are about their data practices. We encourage TV makers to ship their sets to consumers with the optimal privacy settings turned on by default. You can adjust the settings yourself, but many people find them tricky to locate and use.

    Consumer Reports members can skip ahead to see TVs in these categories:

    • Best TVs Overall
    • Great TVs That Aren’t Quite as Pricey
    • Best Supersized TVs That Cost $1,800 or Less
    • Best 65-Inch TVs for Under $1,000

    CR is a nonprofit member organization that works to create a fair, safe marketplace. We buy every product in our ratings, from TVs to tablets. And we don’t accept ads.

    LCD TVs vs. OLED TVs

    Before you dive into the individual models, it pays to understand the two basic technologies used in today’s televisions: LCD TVs (also called LED TVs for the LED backlights that illuminate the screen) and OLED TVs, where each pixel generates its own light.

    OLED sets do a great job of displaying the blackest parts of an image, so the deepest shadows can really look black, as in real life, rather than gray. OLED TVs also have essentially unlimited viewing angles, so the picture still looks great even if you’re not viewing the screen head-on.

    Last year Samsung and Sony introduced a new type of OLED TV, called QD-OLED, that can produce a brighter overall image. (CR has conducted side-by-side testing of OLED and QD-OLED TVs.) And this year LG, which makes OLED TVs using a different technology (called WOLED), is promising to boost brightness on its best models.

    But most TVs are LCD sets. While they generally can’t deliver OLED-like black levels, they get better every year, especially models that use full-array backlights, where the LEDs are spread across the entire rear panel instead of just along the edges. These models include a feature called local dimming, which divides the backlights into zones that can be dimmed or illuminated separately, depending on the scene. This can help improve black levels.

    Some newer sets have Mini LED backlights, which use a large number of even smaller LEDs that can be divided into more zones and locally dimmed. We’ve found that Mini LEDs can help improve contrast and black levels, and reduce halos around the edges of bright objects displayed against a dark background.

    Typically, only pricier TVs have full-array backlights with local dimming. Other sets are edge-lit, with the LEDs positioned on the sides of the screen. Some of these sets also include local dimming, but it tends to be less effective than in sets with full-array backlights. The best LCD TVs can create very bright, vivid images.

    Become a member to read the full article and get access to digital ratings.

    We investigate, research, and test so you can choose with confidence.